Aldi launches cheaper Little Moons alternative

Aldi has launched its version of Japanese-inspired dessert, Mochi Balls, following a viral TikTok trend.

Aldi’s Wao Mochi Balls, will be available from May 17 and will be 30% cheaper to Little Moons costing £2.99, compared to Tesco and Ocado, which sells the mochi for £4.50.

READ MORE: Aldi to invest £22 million on new London sites

The new range will be available in three flavours which include tropical, mango and coconut.

The news follows Big 4 retailer Tesco reporting a 700 per cent rise in sales of the bite-sized treat, attributing the rise to a viral trend on TikTok.

The trend began as TikTok users posted videos of them purchasing Little Moons’ mochi ice cream and has over 15,000 mochi-themed videos available on the app.



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