Sainsbury’s has launched lower Nectar Prices across more product ranges, enabling customers to make big savings ahead of the upcoming bank holiday weekends.
According to the big 4 grocer, lower prices can be expected on household favourite brands including Cadbury, Kellogg’s and Heinz and more, with selected items at half price.
More savings can be found on BBQ essentials, like Heinz Seriously Good Mayonnaise 565g, Doritos Cool Original, and Pimms – where 1L bottles have been dropped from £22 to £10, saving 55%.
It comes as Sainsbury’s is introducing a new loyalty initiative, Nectar Prices, as it looks to compete with leading retailer Tesco’s Clubcard scheme.
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In a bid to keep prices low, Sainsbury’s customers will now receive discounts on over 300 items initially with Nectar Prices, spanning across household products, pet food and confectionary.
The price of Fairy Platinum Plus Deep Clean Tablets (x42) has been cut in half – as it is now £6.00 but was £12.00 last week.
For pasta lovers, a range of Loyd Grossman sauces are also half price, available for £1.50 usually £3.
For shoppers on the lookout to get more for their money when refilling kitchen cupboards, Robinsons Double Strength No Added Sugar Fruit Squash (Orange) 1L is £1.50, while before it was £2.50.
Additionally, Kellogg’s Special K Red Berries Breakfast Cereal 330g is now £2.50, but usually £3.30.
The savings, which will be applied when a shopper uses the Nectar app or card at the checkout, will expand across more categories throughout the year.
