Campaign

Ryvita back on TV screens with launch of £3m advertising campaign

June 27, 2022

Ryvita has launched a new £3 million advertising campaign, which will see the brand back on UK TV screens for the first time in six years. The healthy crispbread brand…

Old El Paso launched first UK campaign in partnership with Team GB

FMCG Marketing News

Campaign cost of living crisis Fareshare General Mills old el paso Team GB Tim Ellerton

June 27, 2022

Cara Houlton

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Meal kit company, Old El Paso has announced its first campaign with Team GB which aims to address food insecurity in the face of the cost-of-living crisis. The ‘#FajitaFriYayChallenge’ comes…

Waitrose adds bowel cancer symptoms on toilet roll packaging

Marketing News

Bowel Cancer UK Campaign Genevieve Edwards grocery Natalie Mitchell Retail supermarket Waitrose

June 25, 2022

Cara Houlton

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Waitrose has announced it will be adding bowel cancer symptoms to its own brand toilet roll packaging in support of Bowel Cancer UK’s #GetOnARoll campaign. Following on from Aldi, which…

Kind Snacks unveils ‘pick and go’ nutritional billboard

FMCG Marketing

5 a day billboard Campaign Kind Snacks Nuts

June 22, 2022

Sarah Hughes

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Kind Snacks has launched its Kind Grab and Go Billboard, made entirely of garden fresh produce in a bid to encourage Londoners to consumers to eat their 5 a day…

THIS partners with Schwartz for new ‘chicken’ recipe

FMCG

Campaign Plant-based Schwartz susstainability This THIS ISn't chicken Vegan

June 17, 2022

Sarah Hughes

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UK plant-based business THIS has partnered with seasonings brand Schwartz to improve its chicken recipe, creating its “meatiest” product to date. THIS Isn’t Chicken, the brand’s second best selling product…

Cawston Press launches its largest campaign to date

FMCG News

beverage Campaign Cawston Press HFSS compliant YouGov

June 16, 2022

Sarah Hughes

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Cawston Press has launched a £500k marketing campaign to promote its sparkling drinks which has expanded to a 750ml format. The campaign is set to be the beverage brand’s biggest…

Iceland launches milk campaign to support NHS Healthy Start

Marketing News People Supermarkets

Campaign Chris Bavin cost of living crisis Iceland Milk NHS healthy start

June 13, 2022

Sarah Hughes

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Iceland will continue to support customers by promoting the NHS Healthy Start scheme on 81 million bottles across England, Wales and Northern Ireland with its ‘Could you get this milk…

Zoom by Ocado rebrands after ‘Zwastika’ logo

Marketing News

Campaign Ocado Online Grocer Zoom by Ocado Zwastika logo

June 8, 2022

Sarah Hughes

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Zoom by Ocado has rebranded after its “Z” logo was compared to a Russian Zwastika earlier this year. The service which offers deliveries with “incredible speed” has launched a fresh…

Maltesers launches Maternal Mental Health campaign

FMCG Marketing

BuzzFeed Campaign Channel 4 Maltesers Maternity Mental Health

May 16, 2022

Sarah Hughes

No Comments

Maltesers has launched a new social media campaign for Maternal Mental Health Month that features the challenges that mums face when returning to work after maternity leave. For the campaign,…

Labour to focus on rising food prices in local election campaign

Finance News

Campaign cost of living election Food prices government Labour Price rises Rishi Sunak spring statement

March 31, 2022

Jacqui Parr

No Comments

Labour is focusing on rising food prices in its local election campaign, which is launching today. The campaign will centre around the spiralling cost of living, as Labour publishes its…

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Tesco vs Heinz: Price rises, product shortages and empty shelves

01/07/2022 10:35 AM

Tesco shoppers looking to pick up a can of their favourite brand-name beans have been faced with empty shelves for the past week o...

Campaign

Ryvita back on TV screens with launch of £3m advertising campaign

Old El Paso launched first UK campaign in partnership with Team GB

Waitrose adds bowel cancer symptoms on toilet roll packaging

Kind Snacks unveils ‘pick and go’ nutritional billboard

THIS partners with Schwartz for new ‘chicken’ recipe

Cawston Press launches its largest campaign to date

Iceland launches milk campaign to support NHS Healthy Start

Zoom by Ocado rebrands after ‘Zwastika’ logo

Maltesers launches Maternal Mental Health campaign

Labour to focus on rising food prices in local election campaign

Social

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Latest Feature

Tesco vs Heinz: Price rises, product shortages and empty shelves

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