Sainsbury’s has issued an apology after vouchers which offered “6p off” shopping were sent out to customers.
The vouchers offer a 6p saving if customers spend £30 or more.
As a result, customers took to social media to express their surprise at the offering. One shopper said “Happy New Year. 6p off when I spend £30, I know times are hard but this is taking the mick!!!”
READ MORE: Sainsbury’s staff forced to work Boxing Day despite being promised it off
Another added: “Wow this offer from Sainsbury’s is one not to miss spend £30 and get 6p off. What is the actual point?”
The Big 4 grocer, apologised for the coupon saying it should have stated 6p on every litre of fuel.
Vouchers offering customers £4.50 off on a spend of £30 or more when used with a Nectar card were sent out, alongside the ones offering 6p off when a customer spent £30 in a store, which left customers baffled.
The initial voucher sent out would have brought a £30 in-store shop down to £29.94.
The Big 4 grocer admitted its offer had not gone quite as planned and apologised for the confusion.
A Sainsbury’s spokesperson said: “There was a printing error on a recent coupon which should have read ‘save 6p per litre of fuel.’
“Customers can still redeem the coupon and we’re sorry for any confusion this may have caused.”
Click here to sign up to Grocery Gazette’s free daily email newsletter
