Morrisons has announced the appointment of former Asda executive Kelly-Ann McQueen as its new trading director for dairy and eggs, with immediate effect.

She brings years of experience to the role, having previously worked at Asda in fresh, grocery and non-edible categories for 14 years.

During her most recent role, McQueen was senior buying manager for the core chilled division at Asda for the past two years.

In a statement Morrions said: “Kelly-Ann has a proven track record in delivering customer-centric strategies and building high-performing teams that achieve outstanding commercial results. Known for her collaborative leadership style and passion for doing the right thing for customers, Kelly-Ann is a fantastic addition to the team. We can’t wait to see all that she’ll achieve here at Morrisons.”

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McQueen said on a LinkedIn post: “After 14 fantastic years at Asda, I’m excited to share that I’ve joined Morrisons as Trading Director for Dairy & Eggs. I’m incredibly grateful for the experiences, learning and friendships I’ve gained at Asda — it’s been a brilliant journey. Now I’m looking forward to this next chapter at Morrisons, working with a great team and fantastic suppliers to deliver quality, value and innovation for our customers every day.”

The news comes after Morrisons appointed Peter Batt as the new operations director for its convenience business, Morrisons Daily, last month.