Julienne Bruno sees 300% quarterly growth as it lands in Harrods and Pizza Pilgrims

FMCGNews

Vegan brand Julienne Bruno has experienced 300% quarterly growth as it lands a raft of new retail and on-trade listings.

The food developer is now selling its exclusive products in the Fresh Market Hall and Tea Rooms in Harrods, where it continues on its mission to make vegan and dairy-free cheeses more widely accessible to the public.

In addition, the plant-based brand is also expanding its restaurant presence across the UK; as both Mamma Dough and Pizza Pilgrims will be serving Julienne Bruno ingredients from 9 January.


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“We hope these delightful additions inspire more people to get creative in the kitchen, try new recipes and of course eat with pleasure,” founder of Julienne Bruno, Axel Katalan said.

He added: “Seeing our products being used at one of the world’s greatest food emporiums, Harrods, and on the menus of yet more incredible restaurants across the country is a huge milestone for the team and we can’t wait to share what’s yet to come.”

Head Pastry Chef at Harrods, Philip Khoury said that Julienne Bruno products are a “rare stroke of gastronomic ingenuity,” and  they’ve sought to create a cheese that’s authentic and original.

“It’s important to note that its success isn’t derived from the fact that it is a vegan alternative – it’s a gastronomic delight that stands on its own,” Khoury said.

“We are excited to be using the Crematta product in a number of sandwiches and in a delightful little carrot cake and forced rhubarb cheesecake on our latest iteration of vegan afternoon tea in the Harrods Tea Rooms.”

The news comes as Veganuary returns this month for the tenth year running, with a wide range of new products from plant-based brands.

FMCGNews

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