The parent company of Myprotein, THG Nutrition, has reported a strong trading update with adjusted EBITDA increasing by 36 per cent year-on-year, to around £94 million in the first half of 2026.

Additionally, the group experienced a first-half revenue growth of 6.5 per cent, compared to 2.5 per cent in the first half of 2025.

According to the business, this was driven by cost management, gross margin maintenance and targeted category expansion.

The business stated that the licensed product sell-in is on track to exceed 60 million units during FY 2026 compared to 43 million units in the year prior. This has been led by the ready-to-drink category in UK retail.

THG Nutrition experienced continued sales growth across its online and offline channels, while the business navigated the impact of increased whey input costs.

The business has focused on creating innovative new products within the first half, including expanding the Mars partnership and launching the Impact Milkshake.

Subscribe to Grocery Gazette for free

Sign up here to get the latest grocery and food news each morning

Matthew Moulding, CEO of THG, said: “We are on track with our growth and margin expansion strategy across the Group.

“In THG Nutrition, Myprotein is reaching more consumers than ever. Year-to-date unit growth of +60 per cent has been underpinned by our rapid retail expansion and category diversification, with c.18 per cent of D2C customers purchasing activewear in May 2026.

“The Group continues to deliver strong year-on-year Adjusted EBITDA growth, notwithstanding the broader macroeconomic backdrop, including unprecedented whey commodity inflation levels.”

Moving forward, Myprotein is set to make an entrance into the energy, protein water and breakfast categories in the second half of 2026 to further broaden the appeal in the overall market.

THG forecasted that the full-year revenue, adjusted EBITDA and cash are expected to be in line with the company’s previous estimates.