Biscuit manufacturer Fox’s Burton’s Company has reported a strong performance in the full year to 31 August 2025, with revenue increasing by 9 per cent to £695m from the previous year.

The parent company of Maryland Cookies saw its operating profit go up to £31.2m compared to £11.5m in the same period last year.

The business increased its branded sweet biscuit market share to 13 per cent from 12.5 per cent in the previous year, which secured its position as the UK’s second largest sweet biscuit manufacturer.

CEO of Fox Burton’s Simon Browne said: “This financial year has been a positive year of growth across all key financial metrics, delivered through maximising the opportunities of consolidating the legacy businesses and a strong new product development pipeline.

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“Facing regulatory pressure resulting in wage inflation, uncertainty over HFSS legislation and cost headwinds from key ingredients, we have successfully outperformed the market and increased our branded sweet biscuit market share.”

According to the company, innovation helped to increase the brand’s performance throughout the year, with new product development based on trending flavours, including launching the viral Dubai-style biscuit variant.

Moving forward, the business plans to grow its international footprint following the successful debut of Jammie Dodgers in Australia and an increased presence in the Middle East.

The FBC UK currently employs over 3800 people across UK-based bakeries, factories and the head office in manufacturing, engineering, technical and commercial roles.