As KitKat, Little Moons, Müller, Fruit-tella and Walker’s have all launched new products, we round up what they are, how much they cost and which UK supermarkets will be stocking them.

KitKat

KitKat is re-introducing its Cookies and Cream flavoured biscuit bar.

The product features a two-toned bar covered with smooth cookies and cream flavours milk chocolate and white coating.

The new Kit Kat flavour will be available from this month in packs of nine bars with packaging made up of 75% recycled plastic.

KitKat brand manager Angelica De Los Rios Granja said: “We are so excited to re-introduce this family favourite flavour to the KitKat range. Loved by households, the great taste of cookies and cream makes for the perfect break to be enjoyed by yourself or with your family.

“KitKat is constantly looking for new and innovative flavours to bring to shop shelves, and we hope this fantastic addition to the range will excite our fans.”

Little Moons

Mochi ice cream brand Little Moons is launching bite-sized frozen cheesecakes in three flavours.

The range includes Caramelised Biscuit and White Chocolate: a cheesecake with white chocolate curls, filled with caramelised biscuits paste, covered in mochi dough and gluten free crumbs; Strawberry and Mascarpone Cheesecake: a vanilla cheesecake with a strawberry jam centre, covered in pink dough and coated in gluten free crumbs; and Belgian Chocolate and Salted Caramel: a Belgian chocolate cheesecake with a salted caramel centre, covered in chocolate mochi dough and cocoa gluten free crumbs.

All three flavours, which are under 100 calories, will be available in Co-op from 16 September and will roll out in all major retailers nationwide from October at RRP £3.75 for a pack of four.

Müller

Müller Yogurt & Desserts has expanded its portfolio to include two new Müller Light Protein Pudding SKUs.

The two new products, Chocolate Brownie and Chocolate Orange Protein Flavour Puddings, rolled out on retailer shelves earlier this month, and have 14g of protein per pot.

The puddings also benefit from added Vitamin B6 – 50% of the vitamin’s daily recommended intake – and are HFSS compliant.

Müller category lead Vicky Morgan described the launch as “a new and exciting step” for the brand.

“Our research has shown that Müller Light Protein Pudding is already a hit with consumers, and we’re confident this portfolio expansion will drive growth within the category for retailers, bring new shoppers to the segment, and help us achieve our goal of putting a smile on the nation’s face,” she explained.

The products are available in single 140g pots with an RRP of £1.40.

Fruit-tella

Fruit-tella is launching an ‘Out At Night’ variant of its Jellies range.

The HFSS compliant jelly sweets are in the shape of bats, owls and spiders and feature orange, blackberry and apple flavours.

The sweets will be available in a new, convenient multi-pack format across grocery channels, as well as the range’s standard sharing bag that launched this summer.

Walker’s

Walker’s Shortbread has launched a new multipack snacking range, ‘Wee Shorties’, which transforms its shortbread into on-the-go snack bags filled with bitesize pieces.

The bags are currently available in Sainsbury’s and Ocado and comes as the brand looks to tap into the snackable, on-the-go market.

Walker’s Shortbread managing director Nicky Walker said: “With so many great ways to enjoy shortbread, we’ve made it our mission at Walker’s to show the world just how exciting and versatile this product can be.

“Available in a convenient, snackable format, Wee Shorties fits in with commuters and families’ busy lives, while delivering the same great taste and quality that Walker’s iconic shortbread is known for.”