WHSmith is expanding its food-to-go division with the launch of its first café in a move designed to show the retailer’s “commitment” to innovation and quality.

The stationery retailer said the 495sq ft Smith Kitchen café, which opened last week in Princess Anne Hospital, Southampton, is just one of many it hopes its launch in other hospitals.

The latest venture follows in the wake of WHSmith launching its own branded food-to-go range, which features products such as salads, sandwiches and wraps.

The Family Kitchen Food range now comprises over 30 products, with the high street giant adding that since the launch in May, it has sold over 420,000 of its bestselling BLT sandwich.

The Smith’s Kitchen opening marks the first time WHSmith’s own-brand store and food-to-go range has been brought together in one enterprise.

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WHSmith UK travel managing director Andrew Harrison said: “Whether it’s in a hospital or on their journeys, customers tell us that quality food and drink options are what they prioritise most in the different locations we serve.

“That’s why we have been doubling down on our food ranges and formats to ensure our customers don’t need to compromise on quality or value, as demonstrated today with the launch of Smith’s Kitchen.

“With the opening of our first ever own-brand café coming hot on the heels of our newly launched own-brand food range, this shows the pace of innovation across our business and commitment to delivering quality experience and products at WHSmith for our customers and partners.”

WHSmith UK travel represents one of the largest of the retailer’s divisions, with a network of over 590 stores across airports, hospitals and railway stations.