Tesco is locking the price of more than 1,000 everyday products until 2024 as part of its plan to help shoppers amid the cost-of-living crisis.
Items featured in the price lock campaign include Typhoo One Cup teabags, Jacobs’ Cream Crackers, Kellog’s Brand Flakes, Heinz Cream of Tomato Soup, Fairy Original washing up liquid and Aquafresh Freshmint toothpaste.
The leading retailer said the latest round of Low Everyday Prices looks to help customers manage their household budgets as they go into the Christmas period.
Tesco UK CEO, Jason Tarry, said: “We know that this has been a year of budgeting carefully for shoppers, with customers wanting to make sure they are getting great value on their shop.
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“By locking more than 1,000 prices, our customers know exactly how much they will pay for those items today, at Halloween, at Christmas, and into 2024.”
This comes alongside Tesco’s Aldi Price Match campaign which sees the supermarket matching more than 600 staple products to Aldi each week.
In June, Tesco rolled out price cuts on 500 lines and launched its latest round of cuts last month across more than 50 items including Johnson’s baby shampoo, Florence and Fred cotton buds, own-brand garlic mayo and Kind and Pure facial cleansing wipes.
Tarry added: “Food inflation is still with us, but by cutting prices wherever we can, and by locking others to give customers certainty in their budgets, we are able to provide great value to our shoppers. When you combine that with the more than 8,000 Clubcard Prices deals each week, there are thousands of reasons to shop at Tesco.”
