Lidl has seen a jump in sales of items including quiche and champagne as the Coronation weekend approaches.
Sales of the discount grocer’s premium Deluxe Quiches have climed 33% in the past month, while Lidl’s Chef Select Mini Scotch Eggs saw a 15% rise and its Mini Melton Mowbray Pork Pies were up 10%.
The supermarkets Carpentier Champagne Brut also saw a 64% uplit in sales, with general champagne sales having increased by 50% month on month.
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“While it’s clear that Lidl shoppers have already started getting in their celebratory essentials, there’s still ample opportunity for those who have left it until now to get what they need for the weekend’s festivities,” a Lidl GB spokesperson said.
“From picnic essentials to street party favourites, and premium produce that will add a touch of regal flair to any dinner party, Lidl customers will be able to eat like Kings and Queens, without needing a royal budget.”
This comes as one in five (20%) British households are set to stock up on extra or special groceries for the Coronation weekend and according to NIQ, beers, wines and spirits are likely to be the main driver for supermarkets.
