Five new products: Cadbury, Mr Kipling, Goodfellas, Ben & Jerry’s, Bear



As we approach Halloween season, Premier Foods has announced the revival of confectionary company Cadbury’s spooky range.

Featured within this years variety will be Cadbury’s Mini Bonfire Logs, Pumpkin Patch Cakes and Goo Heads Cake Bars.

Each pack will be available across all channels from September at RRP £1.25 – £2.50.

Mr Kipling

Also set for the upcoming October festivities, baked goods brand Mr Kipling is adding a healthier cake option with its ‘Deliciously Good’ Toffee Apple Pies.

Available from September at RRP £1.75 per pack of six, the treats are made with 30% less sugar than standard pies and contain real fruit.

The new addition will also launch alongside the brand’s Halloween spin on its classic Terrifying Toffee Whirls and Fiendish Fancies.

READ MORE: Quality Street tubs shrink by 50g as Nestlé looks to cut costs


Known for its pizza products, Goodfellas is launching a brand new range of Italian-inspired ready meals.

It features eight flavours including Beef lasagne, carbonara with chorizo, Fiery Veg Arrabbiata, Mac & cheese, Meat feast pasta bake, Mushroom and garlic risotto, Spinach and ricotta cannelloni and Supreme mac & cheese.

The range with fully recyclable packaging will RRP at £3 individually or two for £5 exclusively in frozen food retailer, Iceland from the end of this month.

Ben & Jerry’s x Tony’s Chocoloney

Ice cream giant Ben & Jerry’s has teamed up with chocolate bar brand Tony’s Chocoloney to create a new flavour, ‘Chocolatey Love A-Fair’.

The chocolate ice cream with salted caramel swirls, caramel chunks and sea salt chocolatey chunks is also available in a vegan option at RRP £4.50 – £4.90.

The collaboration has also created a Dark Milk Brownie Bar and a White Strawberry Cheesecake Bar at RRP £3.50.


Kids fruit snacking brand, Bear has launched a new range of bars for kid’s lunchboxes.

The non-HFSS products targeted at children aged six to 10 are available in two flavours, Forest Fruit and Carrot Cake.

Available in 4 x 27g packs and cases of 12 at RRP £2, the bars will roll out across grocery channels from 1 September.

Click here to sign up to Grocery Gazette’s free daily email newsletter



Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.



Sign up to our daily newsletter to get all the latest grocery news and insights direct to your inbox.

  • This field is for validation purposes and should be left unchanged.