Asda owners create 32,000 jobs through foodservice expansion

Asda owners plan to create 32,000 jobs through EG Group foodservice expansion over the next five years, despite hiring difficulties within the industry.

EG Group, the petrol station and food business run by Asda’s Issa brothers, has revealed the expansion would include 22,700 new roles in the UK alone.

A large portion of jobs would be for the company’s bakery chain Cooplands and fast food brand Leon, which were both acquired in 2021 across EG’s forecourt network.

READ MORE: Asda partners with Petface to expand its pet range

On top of this, EG has also planned more Asda food service concessions within the Big 4 grocer’s stores. New jobs are also set to fuel third-party brand partners, such as Starbucks, KFC and drive-thru sites.

The remainder of the new jobs would come from “organic growth” across nine other markets; Ireland, France, Italy, Germany, Belgium, the Netherlands, Luxembourg, Australia and the United States.

As the hospitality industry is currently experiencing record vacancy levels, the company has offered an “attractive package” to new staff members.

“We are proud to be a business founded in Britain that invests in job creation worldwide, while focusing heavily on the training and development of colleagues,” the Issa brothers said.

“EG has a strong track record of providing colleagues with long-term opportunities to progress their career at all levels ‒ and we are passionate about continuing this.”

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