Marks and Spencer has partnered with coffee chain Costa to launch its its food products across its UK stores.
These products include sandwiches, salads, porridge, Yumnuts and Percy Pigs. The M&S Food collaboration is part of Costa Coffee’s ambition to become the first choice for customers buying food and coffee on the go.
According to the grocer, significant investments are being made in food that is in addition to the M&S Food range, including product innovation in own range and refreshed store environments. This investment also coincides with the relaunch of the Costa Club customer loyalty programme last year, aimed at giving members even more rewards.
“The launch of the CostaCoffee Now Serving M&S Food menu is an exciting first step in our collaboration with M&S Food,”Costa Coffee UK and Ireland chief operating officer Adrian Cook said.
As we look to continue crafting new coffee-experiences, we are building a new food offering that will provide an even greater range of quality and great value food for all customers – making CostaCoffee the first choice for customers on-the-go.”
“The collaboration launches with iconic M&S Food and we’ve exciting plans ahead, using our joint expertise to develop better food and drink experiences for customers to enjoy throughout the day, alongside their favourite Costa coffee.”
M&S Food managing director and chief operating officer, Stuart Machin added” “Bringing together delicious, great quality M&S Food and the nation’s largest chain of coffee shops is great for customers as it extends our reach and supports our strategy of making M&S more relevant, more often for families.”
The M&S Food range will also be available as part of Costa Coffee’s ongoing partnership with the number one anti-food waste app, Too Good To Go, which allows people to buy and collect unsold food from going to waste.