Nisa has unveiled seven new products in its plant-based Gro range to coincide with customers attempting Veganuary.
The new products are available to all Nisa partners and are available in a wide range of categories including food-to-go and snacking, pastry and meat alternatives, ready meals, desserts and sauces as well as frozen.
Products include, No Beef Pie, Fishless Fillet and Chips and Gunpowder Potato Masala.
The move comes as over two million people have now officially signed up to Veganuary, since its launch in 2014.
“Meat alternatives and ready meals are amongst the most popular vegan products that shoppers try during January so Nisa partners can win customers this winter by including GRO products in their store range,” Co-op wholesale category lead Jonny Lambert said.
“The bold, eye-catching packaging makes GRO products easy to spot in store and the imaginative recipes will keep shoppers coming back for more.”