Asda crowned cheapest supermarket for the Christmas dinner shop

Asda has been crowned the least expensive supermarket for the Christmas dinner food shop, according to a new report from

Alertr monitored 18 of the most popular Christmas dinner staples currently on sale at six of the major UK supermarkets to determine the most budget friendly option.

The 18 staple items included popular offerings such as turkey, pigs in blankets, potatoes, parsnips, sprouts, cranberry sauce and stuffing.

Christmas dinner at Asda cost £44.99, 65p more expensive last year, with Tesco coming in second at £52.99, £1.48 more expensive than last year and Sainsbury’s in third place at £55.50, 3p higher than last year.

Waitrose was fourth at £6.78, 20p cheaper than last year, Morrisons fifth at £65.22, £15.22 more expensive than last year and Ocado last at £82.35, £5.99 cheaper than 2020.

READ MORE: Asda chooses Manhattan Active Warehouse for supply chain evolution

Discount retailers such as Lidl and Aldi were not included, due to the inability for customers to shop full ranges online and not having the same like-for-like branded products.

Alertr also revealed that on average, Christmas dinner this will cost £59.71, compared to £57.39 last year – £2.32 more expensive.

“Whilst there is no denying that Britons deserve to make the most of Christmas with loved ones this year after a pretty rough two years, people should be careful not to spend unnecessarily when it comes to buying items for the traditional Christmas dinner that we all know and love,” co-founder Andy Barr said.

“It’s encouraging to see that for a family of six the prices haven’t dramatically changed for each supermarket since last year, which will be welcome news to those struggling as a result of the financial impact of the pandemic.”

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