Aldi unveils new lorry design after nationwide school competition

Aldi has announced the winners of its competition with Team GB, which saw children across the UK submitting creative designs for its latest lorry. 

The discount supermarket invited school children between five and 14 to enter a hand-drawn design, celebrating fresh, healthy food. 

The competition was won by Isabella, aged five from Edinburgh, and six-year old Rebecca from Buckinghamshire. 

READ MORE: Aldi introduces gift cards in the UK

Both designs will be spotted on motorways across the country. 

Aldi lorries with the two winning designs pulled up at the girls’ schools last week. 

Team GB athletes Jack Carlin and Max Whitlock also paid them a visit to mark the occasion, holding a Q&A on what it’s like to be a Team GB athlete and how they stay healthy. 

The supermarket has also rewarded the young artists with Aldi vouchers and exclusive Team GB goody bags. 

The Design A Lorry competition was part of Aldi’s get set to eat fresh initiative, aiming to inspire students to cook and eat healthily. 

Over the past five years, the programme has reached more than two million children in the UK.

“The Design a Lorry competition is just one of the initiatives we’ve created to encourage young people to think about and engage with healthy eating,” Aldi managing director of corporate responsibility Mary Dunn said. 

“Our judges were really impressed with Isabella and Rebecca’s submissions, and we hope that winning this will inspire them to continue learning more about the benefits of healthy eating.

“Drivers across the country should keep an eye out for the lorries when they’re out and about.”

Triple olympic champion Max Whitlock added: “It was great to see so many children across the country get involved in the competition.”

“Selecting just two winners from a pool of more than 24,500 entries wasn’t easy, but Isabella and Rebecca’s designs really stood out to us. We loved the bright, colourful and beautifully drawn fruit and vegetables on both.”

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