Sandford Orchards launches new canned cider

FMCG

Sandford Orchards has announced the launch of three of its session ciders in a new canned format.

The Devon-based brewery revealed its Devon Dry, Devon Mist and Rib Tickler ciders will be made available in cans from the end of May, whilst its Fanny’s Bramble, Old Blossom, Berry Lane and Cider Ginger will follow in June.

Its May range will feature 8x440ml cans, retailing at £13.99.

The June selection will be made available in 12x330ml cans, retailing at £21.

READ MORE: Kahlúa unveils new bottle design and lower ABV

“As part of a recent £1.2 million investment in our business we installed a brand-new canning line to meet the growing demands for more canned drinks,” Sandford Orchards chief cidermaker Barny Butterfield said.

“We recently launched our most popular cider, Devon Red, in a can and the response was overwhelming.”

“With BBQ season upon us and large outdoor gatherings now permitted, we felt that this was the ideal time to launch some of our other key ciders in a new can format.

“Cans are light, less fragile than bottles and eminently more portable making it the perfect format for al fresco consumption.”

FMCG

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