Waitrose has announced it is opening its third warehouse in London’s Greenford, creating 800 jobs in its attempt to expand its online business across the city.
The new site will deliver 25,000 Waitrose.com orders every week by the time it is operational later this year.
The centre is said to generate five times more online slots each week across the capital compared to before the Covid-19 pandemic.
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Staff at the centre will pick and pack 1.25 million products that will be delivered in 150 vans.
Waitrose already has existing operational centres in Coulsdon, South London, and Enfield, North London.
The Greenford facility is the first to be operated with the supermarket’s supply chain partner Wincanton, which has supplied the grocer with wines and spirits for the last two decades.
“Waitrose.com now accounts for a fifth of our total business, compared to six per cent a year ago,” Waitrose director Laura Burbedge said.
“But despite this huge growth we know there are still more people who would like to shop online with us – so this new centre is a significant step in our future plans.”
The fulfilment centre will partner with food charity FareShare, which will redistribute any surplus food to community groups.