Watch: Iceland launches rocket ice lolly into space to mark school holidays
Iceland has launched a rocket ice lolly into space in a cool feat to mark the start of the school summer holidays.
The rocket lolly was blasted into space from Iceland’s head office and travelled on a 175km journey on the way to the edge of the Earth’s atmosphere.
It set off from the frozen food specialist‘s Deeside head office at 9.45am on June 27th before soaring to a height of 574,000 ft, where a camera captured the chilling achievement, alongside the curvature of the Earth visible in the background.
Iceland Foods executive chairman Richard Walker said: “It finally happened, the rocket lolly achieved what children have imagined it doing for the past 62 years, it went to on a mission to the edge of the Earth’s atmosphere.
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“What better way to celebrate the start of the summer holidays and the start of millions of rocket lollies being eaten then blasting one off into the stratosphere.”
The space launch concluded when the lolly came crashing back to Earth, travelling at 200mph before landing safely. It follows a similar stunt Iceland undertook in 2020 when its collaborated with space marketing company Sent Into Space to launch a nugget into orbit.
The supermarket’s latest stunt comes amid the rocket lolly being named as the most iconic ice lolly of all time by Brits in a survey conducted by Iceland Foods.
Top 5 Most Iconic ice lollies according to Iceland’s poll
- Rocket Lolly 19.02%
- Milk Lollies 10.76%
- Nobbly Bobbly 10.51%
- Fruit lolly 10.21%
- Jubbly 7.57%
