Lindt Choco Wafer partners with Macmillian Cancer Support for fundraising
Lindt has announced that its Choco Wafer brand will partner with charity Macmillian Cancer Support this September to help raise funds and awareness to support people living with cancer.
The brand will become the official partner of Macmillian’s Coffee Morning for 2026, which is set to take place on 25 September.
The event aims to unite people to create, make connections and help raise funds for every person with cancer to get the support they need.
As part of the collaboration, Lindt will launch its ‘Pause for a good cause’ across its stores, which encourages people to have a choco wafer while supporting the charity.
Jan Forrest, head of relationship fundraising at Macmillan Cancer Support, said: “We’re thrilled to be partnering with Lindt & Sprüngli and Choco Wafer for this year’s Coffee Morning.
Subscribe to Grocery Gazette for free
Sign up here to get the latest grocery and food news each morning
“The much-loved fundraiser is a great chance to come together and show your friends and loved ones that no one has to face cancer alone.”
Angèle Villet, MD at Lindt & Sprüngli UK, said: “Some of our best conversations happen over a coffee or cup of tea and a little treat. In a world where life often feels busy, taking a moment to pause and connect with others can make all the difference.
“That’s why we’re so proud to be supporting Macmillan Coffee Morning this year as the exclusive confectionery partner.”
As part of the collaboration from 1 to 30 September, a 30 per cent discount will be available across all the Lindt choco wafer boxed products.
The confectionery brand’s choco wafer was first launched in 2023 with three flavours: milk chocolate, hazelnut and dark chocolate.



