Co-op to sell lager from Palestine’s first microbrewery

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Convenience retailer Co-op is launching a new lager created by Palestine’s first microbrewery, Taybeh Brewing Co., in collaboration with Brewgooder.

The new lager, Sun & Stone, will launch at 1,600 stores across the country and is available online on Brewgooder’s website.

Brewgooder is creating the beer with Taybeh, at zero profit, to fund charitable initiatives in Taybeh’s local communities. Additionally, proceeds will go to charities supporting conflict-affected communities in the Middle East.

Co-op director of campaigns, public affairs and policy Paul Gerrard said: “We have a longstanding legacy of supporting communities and know the positive impact co-operation can have in fostering long-term recovery in regions affected by conflict.

“The Brewgooder and Taybeh beer is such a great initiative to support economic stability, and we’re proud to be able to sell the beer in our stores and donate the profits.”


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Brewgooder co-founder James Hughes said: “When we first read about Taybeh, we were completely moved by their resilience. They’re incredible people who deserve to have their story told and their beer enjoyed around the world.

“We see this as a chance not just to stand by a brewery we admire, but also to share a perspective of Palestine that is not often seen, while helping to support humanitarian aid in Gaza and elsewhere where the suffering is unimaginably unjust.”

The announcement comes as Co-op reinstated its commitment to supporting ethical and social causes after a survey revealed that staff members felt rising division.

In June the convenience retailer stopped sourcing products from countries that practice “human rights abuses”.

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Co-op to sell lager from Palestine’s first microbrewery

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Convenience retailer Co-op is launching a new lager created by Palestine’s first microbrewery, Taybeh Brewing Co., in collaboration with Brewgooder.

The new lager, Sun & Stone, will launch at 1,600 stores across the country and is available online on Brewgooder’s website.

Brewgooder is creating the beer with Taybeh, at zero profit, to fund charitable initiatives in Taybeh’s local communities. Additionally, proceeds will go to charities supporting conflict-affected communities in the Middle East.

Co-op director of campaigns, public affairs and policy Paul Gerrard said: “We have a longstanding legacy of supporting communities and know the positive impact co-operation can have in fostering long-term recovery in regions affected by conflict.

“The Brewgooder and Taybeh beer is such a great initiative to support economic stability, and we’re proud to be able to sell the beer in our stores and donate the profits.”


Subscribe to Grocery Gazette for free

Sign up here to get the latest grocery and food news each morning


Brewgooder co-founder James Hughes said: “When we first read about Taybeh, we were completely moved by their resilience. They’re incredible people who deserve to have their story told and their beer enjoyed around the world.

“We see this as a chance not just to stand by a brewery we admire, but also to share a perspective of Palestine that is not often seen, while helping to support humanitarian aid in Gaza and elsewhere where the suffering is unimaginably unjust.”

The announcement comes as Co-op reinstated its commitment to supporting ethical and social causes after a survey revealed that staff members felt rising division.

In June the convenience retailer stopped sourcing products from countries that practice “human rights abuses”.

ConvenienceNews

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