Morrisons has invested £1.4m in opening a new on-site innovation centre to support the growth of its Greenside fresh food manufacturing operation and its wider manufacturing division, Myton Food Group.
The centre in Bradford features a new state-of-the-art development and showcase kitchen where new products are created and presented to prospective customers.
The Greenside site is the UK’s largest fresh food factory and produces 277m packs of fresh food products such as bacon, quiches, pies, sausages, gammon, cooked meats and packed cheese across 44 production lines.
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Morrisons chief executive Rami Baitiéh said: “At Morrisons we are proud food makers and we are always exploring ways in which we can showcase our expertise and develop new and exciting opportunities to take our products to a wider market.
“This new facility gives our fantastic team of chefs a space to create the high-quality, British products our customers want, using ingredients from our trusted farmers and growers.”
It comes as more than half of the fresh food sold in Morrisons stores is prepared and made by the grocer.
The manufacturing site has received significant investment in the past year, with an additional £6.6m being used in cheese automation technology, with a further £7m to be invested this year in new sausage lines.
