Co-op shoppers that are signed up to the convenience retailers Member Prices loyalty programme can now earn rewards through its tie-up with Uber Eats.
The move is a first for the rapid delivery firm in the UK, and will be available from over 1,000 Co-op stores this month.
Co-op Members will be able to earn rewards and make a difference in their community by adding thier membership number into the Uber Eats app at checkout.
Shoppers can earn 2p in every pound spent on own-brand products, with the same amount donated to communities to help support local causes and projects across the UK.
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Causes include a focus on bringing people together to access food, such as community fridges, allotments and cooking classes, as well as helping to improve people’s mentall wellbeing, creating opportunities for young people, and tackling climate change.
Co-op Members can choose or change the cause they support locally through the Membership app.
Co-op ecommerce director, Chris Conway said: “We are committed to developing fast and flexible options online to serve shoppers quickly, easily and conveniently. Our ambition to grow our membership base by one million over the next five years is supported by our compelling benefits programme.”
Uber Eats UK head of commerce, Alex Troughton, added: “This is all about using our unique technology to deliver exactly what peiple want, when they want it and enable them to help out community causes that matter to them.”
This comes as the retailer launched a new brand campaign to support its membership proposition and the launch of Member Prices last week, focusing on the cost-savings of a customer being a Co-op Member.
