Spar wholesaler launches new range of ready meals in stores

Spar wholesaler James Hall & Co has launched a range of home replacement meals exclusively in North of England Spar stores.

Rolling out this week under a new Clayton Park Kitchen brand, single meals include Cumberland sausage and mash, chicken in mushroom sauce and vegetable lasagne, each priced at £4.95.

The £6.95 meals for two range consists of beef lasagne, chilli con carne, a Bombay style chicken curry and cottage pie, alongside sides such as cauliflower cheese, potato gratin and skinny fries.

Each meal is in a plastic or metal tray, both of which are recyclable, with the majority of meals freezable.

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The launch of the Clayton Park Kitchen label has led to a transformation of the food manufacturing areas at the company’s Spar distribution centre, with investment into new equipment.

James Hall & Co director of trading, Andrew Barnes, said: “We are very excited to launch the new home replacement meals under the Clayton Park Kitchen brand as we feel accessible gourmet convenience it is exactly what our Spar customers are seeking.

“There has been a tremendous amount of hard work put into this launch by our new product development team, from sourcing the very best ingredients and crafting delectable recipes, through to ensuring the products have a strong shelf life with a brand that is appealing to the consumer.”

He added that the new range marks James Hall & Co’s “biggest product launch in several years”.

“We are incredibly proud of the offer we have put together to support the demand and needs of our valued Spar customers.”



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