Tesco Clubcard named UK’s top loyalty scheme as it “gets the basics right”

Tesco Clubcard has been named the UK’s favourite digital retail loyalty scheme as it “gets the basics right” for shoppers amid the ongoing cost-of-living crisis.

New research has revealed that over a third of respondents (35%) named Tesco’s Clubcard loyalty programme as their top pick, putting it streets ahead of its closest rival, Sainsbury’s Nectar programme (17%).

Read the full story on Marketing Beat

MarketingNewsSupermarkets

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