A Nisa retailer has seen a sharp increase in sales since switching to Nisa and supplying Co-op own brand products.
Inner Space Stations retailer, Graham Kennedy who is based on Hull Road, York has seen sales increase 60% higher since joining the convenience retailer, with higher footfall and larger basket sizes.
Co-op own brand offers retailers with over 2,400 products to stock, as well as the Co-op Core Essentials range which consists of ‘must stock’ lines.
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“I think the increases came from our access to the Co-op brand and increasing our fresh offer,” Kennedy said.
“Particularly, our managers on site have really worked on the product range. We decreased the level of wine and increased the level of groceries and fresh.”
He added that he expects sales to continue growing, predicting that the store is on target to reach £50,000 of sales a week.
Nisa head of retail, Victoria Lockie added: “Our team play an important role in supporting retailers develop their stores, helping retailers to drive footfall and increase sales. We have a dedicated team who support existing and new customers and we are constantly evolving how we support new and existing retailers.
“The availability of Co-op own brand has meant that Nisa retailers can offer high quality own brand items at competitive pricing. Through the hard work of the retailer and the support of the Nisa team, it is wonderful to see such high increases being reported.”
