Ocado has partnered with the RSPB to design miniature meals for birds using food scraps in a bid to tackle food waste at home.
The online-only supermarket’s recipes, which include Blackbird Berry Cheesecake, Wagtail’s Winter Stew, Robin Raisin Ice Cream, Seedy Sushi and Fruity Finch Tart, have also been launched to help families keep the nation’s birds well fed this winter.
The recipes include food that WRAP has said are most likely to be thrown away such as cheese, vegetables and fruit, as well as suet and lard.
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This comes as research by the NGO found that the average family with children throws away more than £700 worth of food each year.
“Ocado has low levels of food waste at just 0.6% and we’re committed to helping our customers reduce waste at home too,” Ocado Retail director of sustainability, Rachel Cox-Reynolds said.
“So many food items such a bruised fruits, extra roast vegetables and grated cheese are perfect to pass on to our feathered friends, and by working with RSPB, we’re encouraging the nation to get creative with food waste this year, just in time for Big Garden Birdwatch.”
A spokesperson for RSPB said: “Our birds are facing many different challenges and providing extra food is one way we can give them a helping hand.”
“Making Ocado’s fun bird-friendly recipes at home is a fantastic family activity and a great way to tempt a wide range of feathered visitors to your garden ahead of this month’s Birdwatch.”
WRAP stretegic technical manager for food and drink, Estelle Herszenhorn MBA added: “Avoiding food waste is the best way to help the environment and in the current financial climate, gettint the most out of the food we buy is imperative.
“But where we cannot use up leftovers ourselves, the recipes for birds from Ocado and the RSPB are an excellent way to pass on nutritious food to help our garden birds, particularly during the bitter winter months.”