Big 4 grocer Morrisons has honoured the Queen ahead of the Platinum Jubilee celebrations, with the launch of the Elizabeth sponge cake.
The new cake follows the recipe of a Victoria Sponge, traditionally one of the most loved British cakes.
According to the grocer, the cake is also a royal favourite, with the Duchess of Cornwall recently sharing her preferred recipe, which involved toppings such as jam and cream spread on sponges and topped with berries.
As a result, Morrisons decided to use the recipe for its Elizabeth Sponge, with every cake being freshly prepared by hand in store at the Market Street Cake Shop.
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Each cake is made up of three layers of classic sponge sandwiched between strawberry jam and whipped cream, before a Morrisons Cake Maker completes the top with an arrangement of fresh strawberries and a dusting of icing sugar.
“The Platinum Jubilee is a cause for nationwide celebration and we want to help our customers enjoy the festivities by offering a cake fit for a King or Queen,” Morrisons cake shop manager Jessica Islip said.
“Victoria Sponges are one of our customers’ favourite cakes and we hope the change in name brings a bit of fun to their long weekend as well as a tasty treat.”
The Elizabeth Sponge is available from 30 May in 334 Morrisons Cake Shops nationwide and retails at £4.
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