Christmas dinner sees 3.4% price inflation

The price of a Christmas turkey dinner has risen by 3.4% over the past year, due to soaring food inflation prices, according to new research from Kantar. 

The data revealed  revealed that the average cost of Christmas meal for four, including a frozen turkey and sides is now £27.48. 

The news comes as food inflation rates have risen by 3.2% in the last four weeks, the highest rate since June 2020. However, in the four weeks to late November, online grocery sales fell by 12.5%. 

READ MORE: Inflation-hit wine industry sees ‘frightening’ price rises

Similarly, take-home groceries have fallen by 3.8% in the 12 weeks to 28 November, when compared to the same period last year. 

This drop can be at least partically attributed to the lack of Covid restrictions this year, which have allowing people to eat out at restaurants and cafes rather than shopping at grocers and preparing food at home. 

Kantar said consumer behaviour has not adapted yet as customers continue to purchase branded or premium products instead of own labels. 

Specifically, Tesco Finest and Asda Extra Special premium products are the fastest growing ranges in the stores. 

 Click here to sign up to Grocery Gazette’s free daily email newsletter



Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.



Sign up to our daily newsletter to get all the latest grocery news and insights direct to your inbox.

  • This field is for validation purposes and should be left unchanged.