Sugar the biggest vice for a fifth of Britons, survey finds


More than a fifth of Britons admit to sugar being their biggest vice, according to a survey.

Researchers also found 27 per cent of those polled believe an addiction to sugary drinks has a detrimental effect on their health in the form of tooth decay, weight gain and dehydration.

The survey also found 28 per cent of respondents felt sugar consumed through drinks was not as bad as the sugar they ate, and 12 per cent said their sugar addiction stemmed from sugary drinks.

READ MORE: Almost all children’s cereals contain high or medium amounts of sugar, report warns

A quarter of respondents also revealed they spend up to £25 on sugary drinks a month, 12 per cent spend up to £50, seven per cent spend up to £75 and four per cent spend up to £100.

The survey of 1695 people was commissioned by air up and conducted by Yonder.

The news comes as Nestlé also announced it is to remove an estimated 59 million teaspoons of sugar and three million teaspoons of salt from its products.

By the end of 2021, there will be up to 16 per cent less sugar and 50 per cent less salt across Coco Shreddies, Frosted Shreddies, Honey Cheerios, Nesquik, Cookie Crisp and Golden Nuggets.

However, health experts have also urged the government to impose restrictions on child-friendly packaging and nutritional claims on yoghurts that are high in sugar in a bid to stop “misleading” parents.

According to research from Queen Mary University of London, just one in 20 children’s yoghurts featuring cartoon animations, characters and child-friendly designs were rated low in sugar.

with PA Wires

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