Russian discount chain Mere is planning to launch 300 UK stores over the next eight to 10 year.
According to The Grocer, the discount retailer said it aims to undercut Lidl and Aldi by 20 per cent to 30 per cent and is set to scale up its presence in the UK once established.
Mere will initially open four stores situated in Preston, Caldicot, Castleford and Mold.
The first, in Preston, was due to open its first store in June, however it is now set to open in mid-July as the retailer meets with suppliers and manufacturers.
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The retailer is currently advertising for employees in both Preston and Caldicot locations.
The Russian chain only pays suppliers for stock that is sold, with suppliers delivering straight to stores.
Products will be displayed on pallets in stores, which span across 10,000sq ft.
It will also include a walk-in chiller.
Brothers Andrei and Sergei Schneider founded parent company Torgservis in Krasnoyarsk, Siberia in 2009.
The company has since expanded across Europe and is now looking for any UK locations which meet their stores requirements, including accessibility from major roads.