McDonald’s expands Uber delivery and loyalty partnership across 14 markets
McDonald’s has expanded its partnership with Uber across 14 markets, including the UK, with plans to strengthen delivery services and connect their loyalty offers.
The multi-year agreement makes Uber the preferred delivery partner for orders placed through the McDonald’s app in participating markets.
Customers will be able to order and track deliveries without leaving the app, with fulfilment primarily handled through Uber Direct in partnership with Deliverect. Ordering through Uber Eats will remain available.
Uber will also become McDonald’s exclusive delivery and rideshare rewards partner in participating markets.
From November, MyMcDonald’s Rewards members in selected markets will be able to exchange points for Uber ride discounts through a seasonal promotion.
The companies also plan to let customers earn McDonald’s loyalty points on eligible Uber Eats orders and redeem them through the McDonald’s app.
McDonald’s senior vice president of global franchising and delivery Mason Smoot said: “McDelivery has grown into a global business of more than $20 billion a year.”
The companies first partnered in the US in 2017. McDonald’s is now available through Uber Eats in 30 countries.
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