Maggi launches ready-to-eat meals range
Maggi is stepping into the ready meals category with the launch of Maggi Global Kitchen, which is a new range of single-serve dishes which can be prepared in two minutes in the microwave.
This move aims to bring convenience for customers preparing meals during lunch or evenings, with simple instructions and quick preparation time.
The line includes Spaghetti Bolognese with Beef, Chicken Tikka Masala with Rice and Lentils, Teriyaki Noodles with Chicken, Mushroom Risotto with Chicken, Sweet and Sour Chicken with Rice and Chickpea Korma with Rice.
The range launched in Morrisons in April and will expand to Tesco in June. Each of the pre-packaged 260g meals is low in saturated fat and contains a source of protein, according to the business.
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Brand manager for Maggi UK and Ireland, Thant Aye, said: “Maggi Global Kitchen is all about making meals easier with no compromise on flavour. Whether you’re grabbing a quick lunch or sorting dinner after a long day, we’ve created meals that bring that comforting taste in just two minutes.
“It’s a new step for Maggi, and we’re really looking forward to hearing what people think when they try Maggi Global Kitchen for themselves.”
The new Maggi Global Kitchen products are joining an expansive portfolio of products, including herb and spice mixes to sauces and instant noodles.
This aligns with the brand’s wider strategy to tap into the trend of convenient, globally inspired meals.




