C&C Group acquires Innis & Gunn for £4.5m

C&C Group
FMCGNews

Magners owner C&C Group has acquired Scottish brewery Innis & Gunn for £4.5m, after acting as a minority shareholder for a number of years.

The deal will see C&C Group buy the Innis & Gunn brand assets and associated global intellectual property.

This move is part of a strategy for the business to grow its brand portfolio, which includes Magners Cider and The Orchard Pig.

Roger White, CEO of C&C Group, said: “We have worked with Innis & Gunn for many years, and whilst it’s under difficult circumstances, we are delighted to bring the brand fully into our portfolio.

“This is a compelling and highly synergistic opportunity to save a well-loved brand for which we currently brew most of the product.


Subscribe to Grocery Gazette for free

Sign up here to get the latest grocery and food news each morning


“Our existing brewing and route-to-market platform allows us to integrate the brand effectively and quickly, supporting the ongoing supply of products to customers and consumers.”

C&C’s board anticipates that the acquisition will be a rapid operational transition and cause minimal disruption to the business.

Additionally, the drinks manufacturer expects a “small positive contribution to the overall financial performance in FY27″ from the purchase.

The group plans to develop the Innis & Gunn brand and use its existing production capabilities and routes to market to bring in additional value for the company.

This news comes as global Scottish beer giant BrewDog was recently acquired by cannabis business Tilray following years of financial losses and bar closures.

FMCGNews

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

FMCGNews

Share:

C&C Group acquires Innis & Gunn for £4.5m

C&C Group

Magners owner C&C Group has acquired Scottish brewery Innis & Gunn for £4.5m, after acting as a minority shareholder for a number of years.

The deal will see C&C Group buy the Innis & Gunn brand assets and associated global intellectual property.

This move is part of a strategy for the business to grow its brand portfolio, which includes Magners Cider and The Orchard Pig.

Roger White, CEO of C&C Group, said: “We have worked with Innis & Gunn for many years, and whilst it’s under difficult circumstances, we are delighted to bring the brand fully into our portfolio.

“This is a compelling and highly synergistic opportunity to save a well-loved brand for which we currently brew most of the product.


Subscribe to Grocery Gazette for free

Sign up here to get the latest grocery and food news each morning


“Our existing brewing and route-to-market platform allows us to integrate the brand effectively and quickly, supporting the ongoing supply of products to customers and consumers.”

C&C’s board anticipates that the acquisition will be a rapid operational transition and cause minimal disruption to the business.

Additionally, the drinks manufacturer expects a “small positive contribution to the overall financial performance in FY27″ from the purchase.

The group plans to develop the Innis & Gunn brand and use its existing production capabilities and routes to market to bring in additional value for the company.

This news comes as global Scottish beer giant BrewDog was recently acquired by cannabis business Tilray following years of financial losses and bar closures.

FMCGNews

Social

SUBSCRIBE TO OUR DAILY NEWSLETTER

  • This field is for validation purposes and should be left unchanged.

Most Read

Most Read

FMCGNews

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

RELATED STORIES

Latest Feature

Menu

Please enter the verification code sent to your email: