Co-op has agreed to a deal with nutritional gummy brand Nourished to bring 3D-printed “nutrient stack” to the retailer’s shelves.
Set to land in 92 Midcounties Co-op stores, shoppers will be able to buy six innovative health tech products from the brand.
Co-op non-food buyer Caroline Forsyth-Ball said: “Nourished caught my eye at a Product Guru event. I was familiar with the brand after ordering personalised stacks direct to my home, but I was not aware of the great all-round range of stacks and single packs which would be an ideal fit for a convenience, impulse purchase.
“Nourished responded to a very tight lead time request, offering a compelling range of products for store launch in January 2024, an amazing turnaround of 3 weeks. Nourished appeals to me, and our customers, seen as a ‘sweet treat’ which is good for you, offering a unique and accessible way to provide nutrients and well-being on the go.”
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Nourished Sleep Tight Stack, Essential Stack, Inner Peace Stack, High Flyer Stack, Energy Stack, and Shape Up Stack are all available for an RRP of £2.49.
The deal is the latest step in the Rem3dy Health’s – the business behind nutrient Stack manufacturer, Nourished – global expansion plan, with its products also available in retailers including the flagship Selfridges store in London.
Rem3dy Health founder CEO Melissa Snover said: “To have the Nourished brand stocked by yet another leading retailer is a testament to the hard work of the team and to the power of our industry-leading product that we’ve continuously developed over the last five years.
“With the recently announced global expansions, we’re taking huge steps forward on our mission to disrupt the health industry and provide people across the world with ground-breaking, preventative nutritional solutions that cater to the needs of our valued customers.”