Aldi has been named the UK’s cheapest supermarket for a basket of groceries for the fifth month running.
According to the latest data by consumer watchdog Which?, based on the price of 48 popular groceries, Aldi was found to be the least expensive, costing £75.79.
The news puts the discount grocer in a strong position in the run up to Christmas, following research by Pureprofile which found 33% of people will look to buy cheaper food alternatives this year as budgets for the big day shrink amid the cost-of-living crisis.
While the Which? data revealed that Lidl came in second at £77.68, Waitrose was found to be the most costly at £101.17, a total of £25.38 more expensive than Aldi.
Of the Big 4 grocers, Asda took the lead at £84.98, while Tesco and Sainsbury’s differed by just 14p, both costing an average of £86.
For a bigger grocery shop of an additional 100 items – which did not include Aldi and Lidl within its survey – Asda was once again the cheapest of the Big 4 at £348.38, followed by Sainsbury’s, Morrisons, Tesco at £370.38, Ocado and Waitrose at £392.94.
These price comparisons come following the latest figures of the British Retail Consortium’s (BRC) NielsenIQ Shop Price Index which saw food inflation soaring to a record breaking 11.6% last month.
“The cost-of-living crisis is still hitting people hard at the checkouts and this latest data will make tough reading for many,” Which head or retail and consumer insight, Fraser McKevitt said.
“Based on our numbers, the average household is facing a £643 jump in their annual grocery bill to £5,265 if they continue to buy the same items. Taking that at a basket level, that’s an extra £3.04 on top of the cost of the average shopping trip last year which was £21.89.”
