Iceland Foods has collaborated with Ninja to launch the air fryer brand’s first ever food range.

The new selection includes one-time cook air fryer bag meals, designed to provide convenient and cost-effective meal options.

Seven air fryer-only meals will launch exclusively in Iceland and The Food Warehouse from tomorrow (28 March), with a full nationwide store and online rollout to be completed by 8 April.

Products in the range include pizza slices, pizza pockets, chicken nuggets and dippers, chicken chunks, southern fried chicken strips, French fries, and waffle fries. All meals can be cooked in under 14 minutes and will retail from £2, with deals including a two for £6 offer.

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Iceland Foods chief commercial officer Paul Dhaliwal said: “Our new air fryer meals are designed to be both budget-friendly and energy-efficient, offering the convenience of quick and easy preparation while keeping costs down.

“This newest exclusive meal range with Ninja is a groundbreaking first of its kind, showcasing the product innovation we drive here at Iceland. We can’t wait to see it evolve and the impact it will make.”

Ninja UK and Ireland managing director James Kitto added: “We’re excited to partner with Iceland in bringing hassle-free and affordable meal options to households across the UK, transforming everyday cooking and supporting families in managing their energy use.”

Iceland’s partnership with Ninja first began in September 2024, and the retailer has since launched over 100 products with Ninja-endorsed cooking instructions available on packaging.

Ninja is the latest exclusive brand partnership for Iceland, building on the success of collaborations with TGI Fridays, Greggs and Cathedral City.