Govt launches ‘Good Food Cycle’ as BRC and Aldi urge focus on retail realities
The government has unveiled its new “Good Food Cycle” policy framework, setting out ten key outcomes designed to improve the UK’s relationship with food, tackling health, affordability and sustainability.
Launched by food security minister Daniel Zeichner at Bradford’s Darley Street Market today (15 July), the strategy pledges to make nutritious, affordable food more accessible, support British food producers and reduce obesity, which costs the NHS over £11bn a year.
Speaking at the launch, Zeichner said: “Food security is national security, we need a resilient food system that can weather any storm while ensuring families across the country can access affordable, healthy food.
“The Good Food Cycle represents a major milestone. We are actively defining the outcomes we want from our food system to deliver a whole system change that will help the amazing businesses that feed our nation to grow and thrive, which means more jobs and stronger local economies, while making it easier for families to eat and feel better.
“This isn’t just about what’s on our plates today, it’s about building a stronger food system for generations to come, supporting economic growth, health and opportunity as part of our Plan for Change.
The framework was informed by consultation with major retailers, food producers, charities and public advisory groups, alongside input from the government’s Food Strategy Advisory Board.
“Retailers welcome the ambition and direction of the framework,” said BRC director of food and sustainability Andrew Opie.
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“They know customers want more British food, sustainably produced and with clear healthy choices; something we believe this approach can help to deliver.
“However, it’s critical the government works with businesses in a pragmatic and achievable way. Measures that look good on paper must translate into realistic actions that support retailers already facing immense cost pressures.”
Aldi also backed the government’s focus on supply chain resilience and food affordability.
Aldi UK CEO Giles Hurley said: “As one of the biggest supporters of British produce, we know how important it is to build resilient supply chains that deliver healthy, affordable food for our customers — both now and in the future.
“We welcome the focus and direction of today’s Good Food Cycle framework and look forward to working together to ensure the security of the UK’s food system.”
Health Minister Ashley Dalton said the strategy would underpin wider government plans to reduce obesity and improve public health: “We want to make sure all families have the option of healthy, high-quality food — not least because it helps tackle the epidemic of obesity.”
The government’s plan also ties into its Child Poverty Strategy, due in autumn. Measures already announced include expanding free school meal eligibility and rolling out breakfast clubs in all primary schools.
Opie added: “We need to ensure a joined-up approach that recognises the realities facing food retailers. That includes keeping costs down for customers while maintaining investment in healthier products and sustainability initiatives.”
The Good Food Cycle represents the latest stage in the government’s food policy development following earlier commitments made in its Plan for Change. Ministers said further details on implementation and industry engagement would follow in the coming months.




