Mars Food UK has appointed Nick Reade as its new general manager and Mars Wrigley UK has appointed Matt Boulter to sales director as part of a leadership team shake-up.
Starting his new role on 1 May, Reade joined Mars Wrigley in 2015 as channel director, before becoming sales director in 2019.
Under his leadership, the business transformed its supplier relationship management and customer engagement capability, and in his new position, Reade will report directly to Mars Food Europe general manager, Dave Dusangh.
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Speaking of Reade, Dusangh said: “Nick is a purposeful leader with a great track record of driving quality category growth through mutual partnerships and I look forward to seeing him bring his cross-functional experience to Mars Food UK as we continue on our journey to drive category value through our consumer favourite brands whilst making a positive impact on the world.”
Boulter, who will also be taking on his new position from 1 May, has worked for Mars for the past 17 years, both in the UK and internationally.
Throughout his time at the food manufacturer, Boulter has worked across commercial, marketing, category and sales roles, and most recently as UK market strategy and operations planning director.
Mars Wrigley UK general manager, Adam Grant, who Boulter will be reporting to, added: “With the length and breadth of experience Matt has in our business, he is the right person to take the helm of our sales function.
“Matt has played a key role in defining our strategic choices across the business for almost two-decades and he brings a brilliant international perspective and passion for building teams united behind a clear purpose.”
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