Neighbourly unveils Warm Communities Fund to support local charities this winter

Neighbourly has unveiled its Warm Communities Fund, which aims to provide targeted support to local charities and community groups in its network that are providing food donations.

The giving platform is calling them ‘warm banks’ where staff will be supplying people in need with low-cost and easy-to-prepare food items.

The launch of the fund has been timed with the start of December and the festive season, which will be particularly challenging for many as the UK heads into winter.

Subscribe to Grocery Gazette for free

Sign up here to get the latest grocery and food news each morning

The campaign will be “needs-led,” meaning that the support will be focused on charities where there is a shortfall between existing support and demand, as a result of the cost-of-living crisis.

The fund follows concern raised by Neighbourly’s community – which includes over 22,000 local charities – around the disparity between supply and growing demand at a time when the average energy bill for a community charities is expected to rise by 119%.

The fund has already received a pledge from UK retailer the Southern Co-op, helping push the total raised so far to around £50,000.

Southern Co-op was also a fund partner of Neighbourly’s 2020 Community Fund which raised £1.2million through corporate donations in the early weeks of the pandemic.

“Our stores and funeral care teams are based in the heart of their local communities which means they come face to face with the extreme challenges facing people every day,” director of sustainability and communications at Southern Co-op, Gemma Lacey said.

She added: “It is incredibly tough, so it’s important that we help where we can through this cost-of-living crisis.

“Neighbourly’s Warm Communities Fund will allow us to target our support quickly to the hardest hit families, whilst bolstering the resources of small charities that are working tremendously hard under increasing pressure.”

Neighbourly CEO, Steve Butterworth, also offered his thoughts, saying: “Despite the Energy Price Guarantee, millions of people will find themselves in fuel poverty this winter.

“As a result, families across the UK will be relying on their local community charities to help them survive through the coming months and beyond. Quite simply, these charities need backing now to help those who need it most.”

Butterworth continues: “Severe fuel poverty will impact around seven million homes this year.

“All donations are valuable but receiving support from large organisations really enables us to provide the necessary support to charities and good causes up and down the country.”

The news comes as Neighbourly has hit an official milestone of 100 million meals donated to local community charities in the UK since it launched in 2014.



Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.