Asda offers £2 cash incentive to customers who book flu jab

Big 4 grocer Asda is offering customers who book their flu jab a £2 incentive, as cases begin to rise.

For customers with the Asda Rewards app, until 9 December, the supermarket giant will credit £2 into cash pots for those who book online, following the success of its £1 Reward incentive which ran from 19 September to 23 October 2022.

“We’re proud to offer the cheapest flu jab on the market and at a time where we’re seeing cases of flu rise rapidly, we’re keen to encourage as many of our customers as possible to book themselves in and get protected,” Asda superintendent pharmacist Faisal Tuddy said.

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“We saw huge uptake when we launched a £1 Asda Rewards incentive back in September, and as the weather gets colder and the winter months are upon us, we’re proud to say customers will now get £2 in their Asda Rewards cash pot when booking a flu jab with us, which can be spent on weekly essentials or put towards some festive treats.”

This comes despite customer threatening to boycott the Big 4 grocer, with many social media users questioning Asda, asking if the move is “coercion or bribery?”

Asda is also offering free jabs to those who are eligible through the NHS, including those over the age of 50, frontline or social care workers, those who are pregnant, and those with certain health conditions.

Appointments are available seven days a week, with a range of appointment times throughout the day.



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