{"id":78401,"date":"2023-11-28T09:38:31","date_gmt":"2023-11-28T09:38:31","guid":{"rendered":"https:\/\/www.grocerygazette.co.uk\/?p=78401"},"modified":"2023-11-29T09:38:46","modified_gmt":"2023-11-29T09:38:46","slug":"muller-milk-more","status":"publish","type":"post","link":"https:\/\/www.grocerygazette.co.uk\/2023\/11\/28\/muller-milk-more\/","title":{"rendered":"M\u00fcller sells Milk &#038; More to Freshways Group"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\nM\u00fcller has sold <a href=\"https:\/\/www.grocerygazette.co.uk\/?s=milk+%26+more\">doorstep delivery service<\/a> Milk &amp; More to Freshways Group for an undisclosed sum.<\/p>\n<p>The deal is set to complete on 1 January and will see Freshways acquire Milk &amp; More&#8217;s 31 sites and ecommerce operation, as well as taking on its 1,100 staff, <a href=\"https:\/\/www.thegrocer.co.uk\/dairy\/muller-sells-milk-and-more-to-freshways-in-shock-deal\/685744.article\" target=\"_blank\" rel=\"noopener\">The Grocer<\/a> reported.<\/p>\n<p>The company, which sells products including milk, bread, eggs and yoghurt, was acquired by M\u00fcller in 2016.<\/p>\n<p>However, following a review M\u00fcller has said the milk brand no longer lines up with its primary focus as a B2B supplier of dairy products.<\/p>\n<hr \/>\n<h3 style=\"text-align: center;\">Subscribe to Grocery Gazette for free<\/h3>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.grocerygazette.co.uk\/subscribe-to-newsletter\/\" target=\"_blank\" rel=\"noopener\"><strong><span class=\"x_al\">Sign up\u00a0here to get the latest grocery and food news<\/span><span class=\"x_al\">\u00a0each morning<\/span><\/strong><\/a><\/p>\n<hr \/>\n<p>Freshways managing director Bali Nijjar told the publication that Milk &amp; More will be run as a standalone business, however added that there could be potential for integration with Freshways through the brand&#8217;s <a href=\"https:\/\/www.grocerygazette.co.uk\/2022\/10\/25\/milk-more-gps-technology\/\">modernised distribution network<\/a>.<\/p>\n<p>M\u00fcller will continue to own its Hanworth glass bottling plant, which is understood to supply 90% of its output to Milk &amp; More.<\/p>\n<p>Freshways is still to decide whether to continue using this plant for Mike &amp; More, as it mulls moving away from glass due to its investment in recyclable cartons.<\/p>\n<p>Nijjar added: \u201cWe\u2019re confident we can carry forward the Milk &amp; More business in the same manner that we have elevated Freshways over the past 30 years.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00fcller has sold doorstep delivery service Milk &#038; More to Freshways Group for an undisclosed sum.\u00a0<\/p>\n","protected":false},"author":51,"featured_media":53228,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3926,1,4869],"tags":[7855,10136,4597],"_links":{"self":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/78401"}],"collection":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/comments?post=78401"}],"version-history":[{"count":6,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/78401\/revisions"}],"predecessor-version":[{"id":78417,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/78401\/revisions\/78417"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/media\/53228"}],"wp:attachment":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/media?parent=78401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/categories?post=78401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/tags?post=78401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}