{"id":22801,"date":"2021-10-29T08:18:42","date_gmt":"2021-10-29T08:18:42","guid":{"rendered":"https:\/\/www.grocerygazette.co.uk\/?p=22801"},"modified":"2022-04-05T13:40:33","modified_gmt":"2022-04-05T13:40:33","slug":"virgin-wines-stocked-up-for-christmas-a-year-early-to-avoid-disruption","status":"publish","type":"post","link":"https:\/\/www.grocerygazette.co.uk\/2021\/10\/29\/virgin-wines-stocked-up-for-christmas-a-year-early-to-avoid-disruption\/","title":{"rendered":"Virgin Wines stocked up for Christmas a year early to avoid disruption"},"content":{"rendered":"
\nVirgin Wines has said it started stocking up for this Christmas last year in a bid to avoid supply disruption as it posted a sales jump in its maiden annual figures.<\/p>\n
Shares in the online wine retailer made gains on Thursday morning after the trading update.<\/p>\n
The company told shareholders it is \u201cconfident\u201d it remains well placed to continue to offer customers a full range of drinks from around the world after taking action to avoid supply chain disruption.<\/p>\n
Virgin said it is well prepared for the key Christmas period after starting preparations last year to \u201cmitigate any issues around lack of stock availability\u201d.<\/p>\n
It also said that despite wider economic challenges, including rising inflation, consumer demand has remained \u201cbuoyant\u201d and its stock levels are \u201cin excellent shape\u201d.<\/p>\n
Bosses said they are \u201coptimistic and excited\u201d about the year ahead, as they stressed the firm is trading in line with expectations for the new financial year.<\/p>\n