{"id":17001,"date":"2021-05-10T13:22:09","date_gmt":"2021-05-10T13:22:09","guid":{"rendered":"https:\/\/www.grocerygazette.co.uk\/?p=17001"},"modified":"2022-04-04T15:02:58","modified_gmt":"2022-04-04T15:02:58","slug":"aldi-launches-cheaper-little-moons-alternative","status":"publish","type":"post","link":"https:\/\/www.grocerygazette.co.uk\/2021\/05\/10\/aldi-launches-cheaper-little-moons-alternative\/","title":{"rendered":"Aldi launches cheaper Little Moons alternative"},"content":{"rendered":"<p><!-- VideographyWP Plugin Message: Automatic video embedding prevented by plugin options. --><br \/>\nAldi has launched its version of Japanese-inspired dessert, Mochi Balls, following a viral TikTok trend.<\/p>\n<p>Aldi\u2019s Wao Mochi Balls, will be available from May 17 and will be 30% cheaper to Little Moons costing \u00a32.99, compared to Tesco and Ocado, which sells the mochi for \u00a34.50.<\/p>\n<p style=\"text-align: center;\"><strong>READ MORE:\u00a0<\/strong><a href=\"https:\/\/www.grocerygazette.co.uk\/2021\/03\/07\/aldi-to-invest-22-million-on-new-london-sites\/\">Aldi to invest \u00a322 million on new London sites<\/a><\/p>\n<p>The new range will be available in three flavours which include tropical, mango and coconut.<\/p>\n<p>The news follows Big 4 retailer Tesco reporting a 700 per cent rise in sales of the bite-sized treat, attributing the rise to a viral trend on TikTok.<\/p>\n<p>The trend began as TikTok users posted videos of them purchasing Little Moons\u2019 mochi ice cream and has over 15,000 mochi-themed videos available on the app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aldi has launched its version of Japanese-inspired dessert, Mochi Balls, following a viral TikTok trend.<\/p>\n","protected":false},"author":49,"featured_media":17003,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3930,3926],"tags":[1903,4061,4060,1210],"_links":{"self":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/17001"}],"collection":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/users\/49"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/comments?post=17001"}],"version-history":[{"count":2,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/17001\/revisions"}],"predecessor-version":[{"id":17005,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/posts\/17001\/revisions\/17005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/media\/17003"}],"wp:attachment":[{"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/media?parent=17001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/categories?post=17001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grocerygazette.co.uk\/wp-json\/wp\/v2\/tags?post=17001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}